Effective Leadership: 20-60-20 - a win-win-win scenario

In our Coach Me 2 class we spend a little time discussing the 20/60/20 rule. This rule says that on a given team roughly 20 percent of our agents will be superstars, 20 percent will be strugglers and 60 percent will be average performers. So, with which group should the manager spend the most time?

The manager should dedicate the most time to the middle 60 - because that's the majority of his team. Unfortunately, however, many of the managers I've talked with say most of their time (and energy) is spent managing the bottom 20. Wouldn't it be great if there were a way to ensure that our top 20 and middle 60 got the same level of attention as our bottom 20? "But there just isn't time" you might say. Well today is your lucky day!

This is one of the most effective things a leader can do: use your top 20 to help you develop your bottom 20. This is a win-win-win scenario. The first winner is the top 20 agent. He or she feels appreciated and recognized when you say to them "You do a really good job at X. I would like for you to spend some time with (insert bottom 20 agent's name here) and show them some of the things that work well for you. Then report back to me and let me know how it went." Interestingly, one of the key workplace motivators for an employee is being entrusted with additional responsibilities. This scenario fits that bill quite nicely.

The second winner is the bottom 20 agent. They will benefit from getting some one-on-one "coaching" from a successful practioner, and them getting it from another face can't hurt either. And, let's be honest, if we have been in a management role for awhile we may not be as good in the trenches as our top 20 agents are; so tips and tricks coming from these folks might hold a bit more weight than those coming from us.

The third winner is the manager. Obviously, by leveraging our top twenty to work with our bottom 20 we've created much more time for ourselves to work with our middle 20. We could spend alot more space talking about all the cool things that come about from using the 20/60/20 rule but all we really need to know is that it works. Give it a try and see what happens.