Thursday, August 7, 2008

Effective Leadership: Do I have to know it all?


Think back to elementary school. Remember your teachers? Their job was to impart their knowledge to you. We were little kids - we didn't know alot back then. So our teachers would do their best to fill our little "skulls full of mush" with the useful information we would need to be successful, productive adults. This model may have worked alright for kids but this is not the most effective approach for adults.

Some leaders think they are supposed to function in this same teacher/pupil mode. ("You just sit there quietly and I'll tell you everything you need to know...") But this approach overlooks a fundamental element in managing adults. And that fundamental element is "adults know stuff." I know - it's pretty profound isn't it? But it's surprising how often we think our job as a coach is to impart all of our wisdom to our agents - the typical "sage on the stage" scenario. That is not what a coach's role is about. Obviously there are skills and tips we can share with our agents but effectively managing performance is more about drawing things out of our agents than putting things in. Plus, we can miss opportunities to leverage skills and experience our agents already have.

In the mid nineties Michael Jordan got this hair-brained idea to retire from basketball and play baseball for awhile (a very short while!). Fortunately, he came to his senses and decided to go back to basketball. Many folks asked him why he was coming back to the NBA. He believed that even after all the things he had accomplished in his basketball career he could still improve in some areas. One of those areas was his free throw shooting. His free throw percentage wasn't bad - but it wasn't all that good. So he made it a point to work with a coach and practice everyday on his free throw shooting. To me, this paints a very interesting little picture. Imagine Michael Jordan, quite possibly the greatest basketball player in history, working with a coach to help him improve his skills in a particular area. Now, if Michael and his "coach" were to play a little one-on-one, you know Michael would smoke him! But that's the whole point - to be an effective coach, we don't have to necessarily be able to "outplay" our agents.

Obviously it helps to be grounded in the fundamentals but effective coaching is more about motivating people than transferring "our" knowledge to them. I'm not recommending you try this, but a truly great coach can improve performance even if he knows absolutely nothing about his employee's actual "job". That's because great coaches focus on people more than process. Now, being an expert on the process might help, but that is not what will have the biggest impact on developing people. The coach/agent relationship is far more important than the coach's depth of process or product knowledge.

If you feel pressure to know more or be smarter than all of your agents - relax! That is not what your agents are expecting from you. Instead, look for ways to build on what your agents already have. Look for ways to fine-tune and tweak what's already there instead of ignoring it. Look for ways to remove obstacles (both internal and external) that might be holding them back. And most importantly, focus on a positive, professional, supportive relationship between you and your team.